KHALIA COLLIER LEADS ST. LOUIS' SURGE PROFESSIONAL WOMEN'S BASKETBALL TEAM TO A DECADE OF EXCELLENCE

Neiman Marcus X St. Louis Surge collaborate to celebrate a decade of excellence in women’s professional basketball! STL Surge is fueled by a phenomenal line-up of extremely talented women who have won a plethora of titles, championships which include two national titles to add to their success. Their fearless and courageous leader which also was a standout player, flexes her determination to bring female athletes to the forefront of sports, especially in St. Louis. Khalia Collier an entreprenuer, pioneer, trailblazer, and owner of the Surge, has focused her passion on making the next decade even more successful.

Collier witnessing the success of her team is further confirmation the future will be even brighter. With game attendance climbing this women’s professional team is surging worldwide being a precursor to her ultimate goal for the program. Collier is known for putting a winning product on the floor, and will not stop there. And, now celebrating ten years brought tears to her eyes as she begins her opening remarks at the Tenth-Anniversary Season Launch Event.

“The 10th Anniversary Celebration was nothing short of amazing, showcasing firsthand the intersection of sports, fashion, and entertainment at Neiman Marcus. I’m proud to have the support of so many fans, sponsors, and the St. Louis community as we shift into this next-level trajectory!”
Khalia Collier – St. Louis Surge Owner

Neiman Marcus did not hold back on the high-end fashion that graced the runway and the audience did not hold back on the star power which included the likes of – Olympic Gold Medalist, Dawn Harper-Nelson, Miss. Missouri USA, Mikala McGhee, and City of St. Louis Executive Director, Neal Richardson. The Tenth-Anniversary Season Launch Event was an exclusive evening featuring top looks for men and women. The celebration included professional models and professional basketball players courtesy of the St. Louis Surge Professional women’s basketball team, Mpression Modeling Agency, and West Model & Talent Management.

“Walking in this fashion show was amazing! And, by far the most upscale event I’ve been a part of, this moment has inspired me to see what’s next!”
Lamar -Model, Mpression Modeling Agency

Neiman Marcus General Manager Daniel Kramer led the successful event with the assistance of Lindsey Barile, Hasina Starks, and the Master of Ceremony the incomparable Tammie Holland. This dynamic team made sure the best garments were featured down the Neiman runway and it never missed a beat. High-end pieces included Versace, Dolce&Gabbana, Balenciaga, Moschino, STL Surge Goldbar Collection (The Only Lifestyle), and STL Surge Lusso Collection.

Daniel expressed how Neiman Marcus and Surge will say thank you to the St. Louis community by way of donating 10% of sales from May 17th through May 19th to the Boys & Girls Club of America -St. Louis Chapter as he opens the fashion show.

Sponsors included: Neiman Marcus, The Only Lifestyle, Lusso, Adam Foster, St. Louis Community Foundation, and Divine Events.

Surge Tickets Can be purchased at; www.metrotix.com/detail/surge

Photos Courtesy of Suzy Gorman Photo

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Editor in Chief | Chief Operating Officer | Marketing Strategist at Empowered Strategy

ML Hunt is the COO of Empowered Strategy. Empowered Strategy is a marketing agency based in St. Louis that is focused on creating omnichannel strategies for brands seeking to reach their consumer base in a comprehensive manner. We have a concentration on helping brands target the urban market and African American core.