Keeping Color in a Dull World: The Art of Brock Seals

Creation is the center of all existence; without a creator’s thoughts, we would have nothing. Art is not just in museums—it is all around us and within us, uniquely crafted together to make the beautiful complexities of our lives.

“Art is a tool to express yourself,” says Brock Seals, an artist, rapper, fashion designer, and all-around creator who gives us a deeper look into what it takes to keep your color in a world that can be, at times, dull and cruel.

Seals, a thirty-one-year-old creator, has made an impact in his community around St. Louis, from murals of STL’s famous basketball player Jayson Tatum to using his artistic talents inside a local high school, Central Visual and Performing Arts High School, after a tragic shooting.

In addition, he hosts an annual event featured on the third-floor venue Beaknikbob’s at City Museum in downtown St. Louis, titled Blessed by the Ancestors. The event provides a space for local artists to showcase their work to anyone who pays general admission at City Museum. This reflects the true character and compassion of Seals and his drive to show love to his community.

“I just want to keep using my art to bring people together… I do it for the city of St. Louis,” Seals spoke with pure devotion.
Everyone who watched the 2025 Super Bowl saw Seals’s work displayed on the national stage—Kansas City Chiefs player Ter’Shawn Wharton wore a pair of custom St. Louis-themed cleats for the entirety of the game.

Seals isn’t new to the shoe-designing business. With over ten years of experience, he customizes countless pairs of shoes available to anyone on his Instagram: @sealsbrock. His hard work does not go unnoticed, as he has landed partnerships with major sports teams such as the St. Louis Cardinals and St. Louis City Soccer.

For someone who makes art look effortless and intriguing, Seals reveals that his artistic journey wasn’t always smooth—he never even picked up a paintbrush until college.

“I didn’t already know how to draw. I took classes at St. Louis Community College–Florissant Valley; I never thought I was a person who could actually draw.”

Seals spent years consistently working and practicing, bringing life to his remarkable thoughts.
“This made art fun for me because I saw how fast I learned the skill, and with hard work, the sky is the limit if you keep going.”

He understands the work ethic required to remain successful and continuously grow.
“I learn from all artists, new and old. I’m real sensitive to everything around me, so I am forever a student of the game.”

Seals knew from a young age that creativity would shape his life.
“I started making music when I was like eight or nine years old.”

Now, with a unique and distinguished sound, he has released the album CABO, featuring tracks such as Let There Be Light, The Landing, and Him. He credits his mother for giving him the space to create and dream without judgment.

“It just seemed like the world was at my fingertips, and I always wanted to be self-sufficient and make something out of myself.”

Seals has held onto his childhood trait of being self-driven, allowing his determination and consistency to open doors for collaborations with brands such as Marc Jacobs and Tecovas—with aspirations of one day partnering with Gucci.

“Yeah, I get rejected, but that adds fuel to the fire. I just learn from it and don’t let it deter me because I’m in too deep to give up.” He continued, “I always say I gotta be my biggest fan because if I don’t believe in my work, then nobody will.”


His advice to aspiring creators?
“Create with no limits; don’t limit yourself to what you can do. Listen to what is in your heart and try different things. Silence the haters.”


For more work from Brock Seals, including clothing, shoes, custom-painted items, bobbleheads, music, and more, visit http://brockseals.com.

Kiera Burns
Latest posts by Kiera Burns (see all)